• Contribution:

  Leading Seminar and presentation

•  

• Location:

  St.Gallen, Switzerland

The HSG Alumni Event, organized by the Institute for Marketing and Customer Insight (IMC) at the University of St. Gallen, is a networking and knowledge-sharing platform designed to reconnect alumni with their alma mater and foster connections among marketing professionals. This event focuses on presenting current trends, innovative practices, and thought leadership in marketing, sales, and customer management, often featuring prominent speakers from academia and industry.

As the event organizer, I was responsible for planning and coordinating all aspects of the event, ensuring a seamless experience for participants. This included curating a lineup of inspiring speakers, facilitating opportunities for networking among alumni, and creating a program that balanced knowledge-sharing with engaging discussions. My focus was on fostering meaningful connections and ensuring the event delivered value to both alumni and the university community.