Contribution:
Leading Seminars and Research projects
Location:
St.Gallen, Switzerland
The Executive Education programs at the University of St. Gallen (HSG) are designed for professionals and executives seeking to deepen their knowledge, refine their skills, and address real-world business challenges. These programs, which range from short seminars to certificate and degree programs, are tailored to meet the needs of leaders in fields such as marketing, sales, strategy, and leadership. They combine cutting-edge academic research with practical applications, providing participants with tools to excel in dynamic and competitive environments.
As a Program Director, I am responsible for the design, coordination, and delivery of executive education programs, ensuring they meet the high standards of the university while addressing the specific needs of participants. This involves developing course content, selecting expert faculty, and maintaining strong relationships with corporate partners.
As a researcher, my focus is on integrating the latest academic insights into the programs, conducting research on topics such as marketing, sales, and sports management to ensure the content is both innovative and impactful. My role bridges theory and practice, providing participants with actionable strategies that can be directly applied in their professional contexts.
